Who it's for
Companies with an existing website that feels outdated, is hard to maintain, or brings in too few or the wrong kind of inquiries.
NJUME Studio · Berlin
Website Relaunch.
For websites that no longer hold up technically, content-wise, or in the quality of inquiries they bring in – with a relaunch that grows existing visibility instead of costing it.
Audit first
Before anything new gets built, we look at what's working on the current site, what isn't, and why – structure, content, technology, and search visibility.
New information architecture
Pages, navigation, and content get reorganized when the current structure isn't guiding visitors to the right action.
Migration without losing SEO
URL structure, redirects, and key content get carried over so existing search visibility isn't lost during the relaunch.
Build & QA
Design and development like any new build, plus targeted testing against the old site before the relaunch goes live.
From assessment to a clean move.
Audit
Review the existing site, structure, and technology.
Concept
Define the new information architecture and scope.
Build
Develop the design, build it, and migrate content.
Migration & launch
Set up redirects, test, publish, and monitor indexing.
Will I lose rankings during the relaunch?
Not necessarily. The risk shows up when URLs change without redirects and canonicals being carried over properly. That's exactly what we check before launch.
Do I have to rewrite all my content?
No. We look at what's already working content-wise and what should be reworked – not everything has to start from zero.
How long does a relaunch take?
Depends on the scope of the existing site and the new structure. After the audit, you'll get a realistic timeframe instead of a flat number.
See references
A look at past delivery work is available under Projects.